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brand
solutions
Erreiche deine Zielgruppe dort, wo sie sich am wohlsten fühlt und viel Zeit verbringt. Mit einer breiten Palette von Lösungen können wir gemeinsam deine Ziele entsprechend der spezifischen Anforderungen erreichen.
Reach und
engagement
1.2 Mio.
Unique User
Werden über die ganze Saison hinweg bei Kickbase innerhalb der relevanten App Touchpoints erreicht.
30 Mio.
App Sessions
Werden von unseren Usern ("Managern") jeden Monat generiert. Das zeigt klar die mehrfach tägliche Nutzung.
5 Min.
Ø Screentime
Ist die Verweildauer einer App Session bei Kickbase. Die Leute "arbeiten" hier wirklich hart und investieren ihre Zeit.
87%
Männlich / 24 - 35 J
Der Großteil der Kickbase Community ist einer ähnlichen und für werbetreibende Brands sehr attraktiven Zielgruppe zuzuordnen.
Case Study
Rexona
In diesem Case haben wir Rexona wirkungsvoll und kreativ in das digitale Erlebnisuniversum von Kickbase integriert. Die Marke wurde nicht nur durch starke Media-Präsenz sichtbar, sondern vor allem durch tiefgreifende In-App-Elemente wie eine eigene Challenge emotional aufgeladen. So entstand eine authentische Verbindung zur Community – und eine Kampagne, die sowohl Reichweite als auch Markenwahrnehmung nachhaltig positiv beeinflusste.
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weitere cases
01
PHilips
For the "Ambilight Campus" campaign, the client received a customized package from us that ensured high reach and direct visits from users coming from the Kickbase ecosystem.
“
The collaboration with Kickbase was satisfying for us in every aspect. The high number of interested clients who visited our website from Kickbase was impressive.”
Murat Yatkin, Managing Director AT TP Vision D-A-CH
02
Tomorrow
With this connect, the neobank Tomorrow used the placement of the sign-up bonus on Kickbase as well as other native integrations to acquire new customers and strengthen its brand.
“
With Kickbase, we have the opportunity to engage with the target audience on a social environment on a consistent base, where they like to spend time and feel like home.”
Benjamin Maubach, Marketing at tomorrow
03
Subway
To get the Kickbase managers on the right taste the fast food giant used a very special approach for the activation and focuses on a humoristic and authentic communication in order to create sustainable awareness for the brand in Germany.
“
A cooperation with a platform that is perceived by several hundred thousands eyeballs everyday and enjoys extraordinary sympathy in this country seemed very attractive to us.“
berkan güngör, Digital marketing d-a-ch & Ned Nordics at Subway
04
PANINI
The traditional brand from Italy used the suitable platform and community at Kickbase to showcase the first sticker collection of the Google Pixel Women's Bundesliga in a digital environment.
“
The successful cooperation with Kickbase was an exciting opportunity for us to reach a new target group and promote our product.“
Marco Pace, Head of Sports Collectibles At Panini
05
PepsI
Pepsi has been directly integrated into the game mechanics and emotional experience of Kickbase in the way of challenges and a 360° communication campaign.
“
We were thrilled with the response to our collaborative activations in this innovative football environment.“
Sascha Urlau, Corporate (Hybrid-)Events & Partnerships at Pepsico
06
ATHletic Sport Sponsoring
"ASS" advertises in the Kickbase community for their car subscription model especially for club members in sports. More than 50% of all users were or are active in a sports club, which is why the perfect audience is reached.
“
We were really impressed of the perfect targetgroup fit. Simply football inspired, passionate about sports, digital and authentic“
Timo Delsig, Lead Marketing At Athletic Sport sponsoring
REFERENZEN
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